PYOS (PY-us) is an idea that came to me over a decade ago after reading the definition of the word Pious, which essentially means devoutly religious. PYOS, which is pronounced the exact same way derives some of it's philosophies from the original word, but with a twist.

PYOS is an acronym for Patent Your Own Swag, which essentially means be yourself. We decided that concept needed a bit of direction and want our supporters to be themselves religiously! What that means is, be devoutly religious about your family, your career, your health and an unlimited plethora of ideas and concepts that you can apply the PYOS lens to.

Remember that you, YES YOU, are 1 of 1! Completely and totally irreplaceable, often imitated, but NEVER duplicated. The PYOS lifestyle is one of evolution, self-discovery, self-esteem, love, faith, respect and tons of other warm fuzzies that contribute to growth.

Whether you're donning one of our tees with inspiring quotes I created and used to get me through tough times, or you're rocking a fashion item with the recognizable PYOS Phoenix Wings Logo on your chest, you're letting everyone around you know that you believe in yourself (and possibly something or someone bigger than us all) and humanity as a whole.

Your love for yourself--whether newly discovered or you've known all along--will show through and give permission to others searching for themselves to 'shine as children do', and you'll have participated in the PYOS revolution.

PYOS Limited is a collection of shoes, tees, bags and accessories for those of us who love bold, bright colors and messaging, all the way to the more subtle of us who are more minimalist when it comes to style. Check out my shop that I'll be updating weekly! Thanks for reading and I hope you enjoy our brand idea and product line!